Bidding Optimization Strategies

Bidding Optimization Strategies

Getting one’s website to see traffic, clicks, impressions, and ROI’s (Return on Investment’s), bidding optimization strategies must go into effect.  Using Google Ads is a tool that many companies use in order to obtain the best results for their site. Using automated and manual bidding are key strategies to use to optimize the impressions on a site. Knowing your target […]

The Basics of Onsite SEO

The Basics of Onsite SEO

Picture this: Your new website is perfect – visually appealing, easy to use, and full of necessary content. The only problem: little traffic, low click-through rate, and overall low popularity to your website, whatever that means to you. This is likely due to a lack of Search Engine Optimization, otherwise known as SEO. SEO is unarguably important; it doesn’t help […]